'I remembered what you said about holding back on ideas and waiting for a ‘hook’ so I waited and altered the pitch accordingly and sold it to the Sunday Times!
In fact I got two pieces from your workshop'. (Helen May 2009)

SUSAN GROSSMAN's  writing workshops, short journalism courses, individual mentoring and professional training in 'writing for business' enable participants to find the right words to achieve a measureable outcome. A travel journalist, magazine editor, author, BBC broadcaster and university lecturer, Susan has a unique and lively approach to helping people access their creativity and express themselves on paper.

Getting Published: editorial help and feedback with book proposals and synopses for writers and journalists looking to impress editors and publishers

Going Freelance: forced into redundancy, or for embarking on working for yourself? Discuss your future success rate and transferrrable skills 

Writing Coaching: staff training, in-house, bespoke or one-to one

Writer in Residence: in-house staff training and support on effective writing for business

Career Transition: change direction maximising your transferable skills, identify your next steps and move forward with confidence 

Writing for Business: access creativity to create innovation, ideas and excellence

Susan is a lecturer in journalism on the MA in Journalism at Westminster university and lectures at City university and City Lit. She works as a writing, career and motivational coach within organisations and works with individuals on all aspects of getting published and career transition.

SELLING FEATURES: Pitching to Editors   

Wednesday 1st July  10am-5pm Riba, W1 places

or Monday 6th July full       

For published journalists, editors, photographers and marketing and PR professionals looking to write compelling synopses, re-work existing material, explore outlets, approach editors with confidence and increase earning potential or client satisfaction.

 'thanks to you I have just had a feature published in the Sunday Times' (Helen, May 09)

'your  workshop  gave me the confidence, structure and practical tools to make stylish and balanced pitches and has proved a happy turning point in my career' (Lyndsey, March 2008)

'after your last 'Selling Freelance Features' workshops I went straight home and sold my idea to the TES, thank you for all your wisdom and encouragement' (Rachel October 07)

'you've even had an effect on an "old hack"!  Thanks for unveiling a whole world of opportunities beyond my normal blinkered approach ' (Paul, May 08) 

Recent workshop participants have been published in: The Guardian, The Independent on Sunday, Time Out, TNT, Daily Mail, In London, The Standard, Metro, Fortean Times, Times Educational Supplement, Country Living, The Observer, Mail on Sunday, Guardian, Independent , Sunday Times etc

Congratulations to former students: Sarah Gilbert,  winner of the the BA High Life Travel Writing competition 2008, and Pam Cahill runner-up in the Mary Stott Guardian women writers competition and to Rachel Besser for being asked to appear on the ITN 'News at 10' following publication of her feature on 'Killer Dogs'.

Next Travel Writing workshop:

2-days 7th/8th July Morley College Summer School (10am-5pm) www.morleycollege.ac.uk

INDIVIDUAL MENTORING: book a private session, by email, telephone or in person to consider your next career move, polish your pitch or book proposal and approach editors or publishers with confidence

INTERVIEW SKILLS: help with changing jobs, university interviews, writing profiles, presentional skills or compiling your CV

 

PUBLIC SPEAKING: Speaker: 'Entrepreurship in the Creative Industries' City University School of Arts February 2009 

Available to speak on: 'Going Freelance', 'Getting Published', 'Impress the Press', 'Selling Yourself', 'Get your Message Across' and 'Accessing Creativity'

2009 courses: Travel Writing (Mary Ward Centre: Sept); Writing for Success (City University: Sept); Freelance Journalism (City Lit: Sept)

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MEDIA COACHING AND TRAINING

IMPRESS THE PRESS Simple and effective techniques to reach your target audience and achieve a measurable outcome.  Impress clients and the press, increase business or customers.  Approach editors, identify key messages, plan marketing campaigns, write press releases and communicate more effectively with the media.   

'I must thank you for the excellent courses that my staff have enjoyed...and your advice is put into practice frequently' (adhoc pr April 08)

'a happy and motivated staff  team returned to the office after your training' (SureStart, Islington June 07)

Recent clients:  Attractions of Snowdonia, adhoc pr, Malta Tourism Authority, SureStart Islington, Southern Housing, University College London, Creative-Escapes and numerous authors, entrepreneurs and PR and marketing departments...  

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'you have an extraordinary gift for inspiring and enthusing others' (Kate May 2009)

For more information, to book a workshop or an individual session please email: susangrossman@tiscali.co.uk  or tel: 0207 794 0288 www.susangrossman.co.uk

Biography Susan has contributed regularly to The Times and The Daily Telegraph, reported for Breakaway on BBC Radio 4, and presented the Food and Drink programme for BBC2. As an editor at Redwood Publishing she was responsible for the AA and BUPA magazines, and The Best of Britain guide to top hotels. She is author of six travel guides and worked ‘under cover’ for ten years as a BTA hotel inspector. She now lectures in journalism, speaks at conferences and works as a career coach and writing mentor. She has a certificate in Coaching in Leadership